Time was, there was only one presentation tool available. It had its plus points – it wasn’t a big piece of paper on an easel – but if you found it hard to use or you just plain didn’t like it, well, there wasn’t a lot you could do about that. Fast forward to 2017 and we have the opposite problem. There are literally hundreds of tools out there now for different platforms and offering different takes on building and displaying presentations. The problem we have now is there are too many to keep track of!

That’s why we made this list: to help you find and rate the best business presentation software in a crowded marketplace.

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There’s a tipping point in the market dominance of a product we could call the ‘Hoover point’. When it switches over to being the name for the whole class of products, the way Hoover came to mean vacuum cleaner, that makes it look like its market dominance will be hard to dent. And when it comes to the best presentation software, it can be hard to see past the biggest name in the game. Everybody’s made a PowerPoint. Microsoft is there.

But that doesn’t mean it has the best product.

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Presentations are an essential part of marketing and academia, but they’re also inescapable in schools and colleges. That’s because, no matter what work you do, you’ll likely need to give a presentation at some point. The ubiquity of the presentation is about its ability to transmit new ideas quickly. But some presentations feel like they’re transmitting old ideas at the speed of continental drift. What sets the great presentations – the ones that actually grab your attention and make you curious and even enthusiastic – apart from the bad ones?

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Increasingly, productivity is moving away from the classic desktop machine. Desktop-based, bulletpoint-heavy presentation software can feel like it’s stuck in the last century, and the range of online presentation tools is growing all the time. When tools that will let you make simple presentations on your iPad, allow you to build presentations out of any combinations of media or let you build your presentation as a fun, approachable cartoon, you’re going to look pretty out of place up there with your laser pointer and your bullet points. Yes, PowerPoint retains its market dominance for now, but it’s hard to see how it can compete without adapting, faced with the competition here.

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